Top 10 Book Marketing Sites – Ranked by Traffic

This is the launch post for

Whenever one goes to say something new, I think it is always a good idea to acknowledge those who have gone before you, who have already done the heaviest lifting in your field, who have organized the party you are inviting yourself to. In identifying the online standard bearers in the arena of book marketing, I thought it best to try and remove some subjectivity and just “go with the numbers.”

Here then, are the Top 10 most trafficked sites in book marketing.




1-  JAKonrath 68,167 18,960 2194 26,824 / 28,365 / 4657
2-  theBookDesigner 74,933 30,903 733 8162 / 8115 / 7885
3-  theCreativePenn 85,856 34,840 895 22,129 / 10,855 / 18,554
4- 88,515 22,257 962 21,332 / 18,699 / 6140
5-  SavvyBookMarketer 133,902 35,431 283 5,736 / 258 / 4438
6-  Self-Publishing-Coach 141,417 49,281 173 6720 / 7293 / 2587
7-  Bookbuzzr 170,449 55,381 527 12,825 / 6599 / 32,192
8-  Book Mktg Made Easy 251,799 81,856 66 3651 / 3632 / 1725
9-  MktgTips4Authors 287,487 93,880 296 12,109/12,706 /20,091
10- Amarketingexpert 309,457 110,837 497 11,975/9,245/10,026

These 10 sites (people) are ones I have tracked for quite some time.  I have learned a great deal from each of them, and will continue to do so, I’m sure.  They are leaders in a field that is growing fast and changing even faster.

Since my own professional background and approach to book marketing is unique (like each of theirs), I trust that over time my voice will also make a contribution.  In due course, I hope to be considered a peer in this online group, and shared, when the quality of my content warrants.  I will certainly be highlighting their best. At the very least, I have a goal (a number) by which I can periodically measure my relative numerical progress.  After a quarter or three, I will hope to make the list, like a good high score on Pac-Man.

First, a few notes of interest on source and methodology.  For rankings, I just used Alexa data, pulled on November 16, 2011.  I’m know for sure this isn’t perfect, and that despite the privacy options, Alexa probably already knows more about me than myself.  Even so, I use their little browser plug-in all the time.  Their drop-down window sits right next to my “favorites” button, and with one-click gives me the data above (and alot more) about every site I’m curious about.

Secondly, I am sure I missed some book marketing sites whose numbers may qualify them for inclusion.  (Please add those to the comments!).  For this post, I only included sites which are exclusively dedicated to book marketing or that have significant content devoted to book marketing and the traffic. There are obviously many other important sites on marketing in general, publishing or social media (for example) which are also important for authors and book marketers.  There are many other sites I frequent (perhaps equally important or even more valuable) dedicated to book marketing, but the traffic numbers just weren’t there. More subjective favorite lists on all these topics soon!

For the moment, I will include just the rankings, and save qualitative annotations for another post.  My 493 words have been used.

OK then, please subscribe and connect, and let the good book marketing begin…

QUESTION: What other high-traffic sites with a book marketing focus would you add to this list?

5 Responses to “Top 10 Book Marketing Sites – Ranked by Traffic”

  1. Claude Nougat December 17, 2011 at 5:03 am #

    I would add Passive Guy to your list…though I’m not sure that he would fit your criteria exactly. But he does a superb job of “trawling” through publishing news, including of course book marketing. But he’s very successful: in just a few months, he’s built a huge following on Twitter and his site is widely read and followed by authors of all ilks.

    I wish I could add my own site to your list, but I certainly do NOT qualify (my blog is like a swiss cheese, full of holes and I’m perennially breaking all the accepted book marketing rules, LOL!)

    Anyway, this is just a suggestion. I find your post most interesting and immediately tweeted about it!

    • Kent Weber December 17, 2011 at 5:54 pm #

      Great suggestion Claude, thank you. Indeed, PassiveGuy is indeed very… active! I hope to supplement my imperfect Top 10 above with some additional subjective lists than can help me (and others) organize sites whose contributions are critical to Authors, but not square on ‘book marketing’. Good luck with your trilogy and keep in touch

  2. Emily December 21, 2011 at 10:43 pm #

    Just looked myself up on the tool you were talking about, very illuminating! I knew and keep track of theCreativePenn and JA Konrath but haven’t come across most of the others. Good to see the extra resources :)

    • Kent Weber December 30, 2011 at 2:20 am #

      Glad to hear. Alexa is a great tool. I’ll have a new post on this topic, coming up shortly. One of the best things about the top 10 list is how different the backgrounds and angles of each of the practitioners are. Best of luck!


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